It is a significant step as Crossover extends its focus on building a community of members engaged around improving their health and wellbeing.
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Content from Be Well can be prescribed by the entire national network of Crossover providers as part of their regular visits, and members can benefit from free fitness classes, discover new skills (such as how to cook simple, healthy meals), read about chronic diseases and how to avoid or manage them, and learn about topical health issues. Launching with six core clinical areas and soon scaling to more than 30, the Be Well proprietary content is designed with peer review oversight by the Crossover clinical team and prioritized for release based on social determinants of health data tied to the unique needs of Crossover members. “ Be Well enables Crossover to support more than immediate reactive care needs it enables providers to partner with individuals to obtain their highest level of proactive health and wellbeing, which is a win-win for everyone.” That starts with believing that simply not being sick is not good enough,” said Stephen Ezeji-Okoye, MD, chief medical officer, Crossover Health. “To provide industry-leading outcomes and break the cost curve, we have to engage our members on a journey of change. Designed to improve health outcomes by building trusted relationships and empowering members to take a proactive approach to their health, Be Well is the first comprehensive care programming resource that is integrated into the care team’s prescribing resources. Be Well contains a multimedia library of health content and programs that serve as an extension of the company’s Primary Health model of relationship-based, integrated healthcare delivery. SAN CLEMENTE, Calif., SeptemCrossover Health, a national, team-based medical group, today announced the launch of its Be Well online health and wellbeing community.
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